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The Rise of Telematics: What it Means for Auto Insurance

Ruchika Dhamija Basics of Insurance June 29th, 2023

After the Covid-19 pandemic , work from home has been a new culture. It is more practical, saves time, and reduces the cost of infrastructure. Working from home eliminates the need for daily traveling, so even though you only use your car sometimes, you continue to pay the full premium. 

When you don't drive much, would it make logical sense to pay a high premium for your online auto insurance policy as per traditional policies? In such a circumstance, Telematics has become the solution to this problem. This article will guide you on how Telematics revolutionises the auto insurance industry. 

What exactly Telematics is? 

Telematics is customised or "PAY AS YOU DRIVE" auto insurance that is hugely beneficial. The premium is determined by the reading on your car's odometer. Utilisation-based motor insurance is becoming more popular across the world. 

Using telematics, usage-based insurance determines your rate according to the distance you drive and your driving habits. The less you travel and the better you drive, the lower your premium will be. In order to gather, process, store, and analyse data, telematics leverages cloud servers, GSM, Wi-Fi/Bluetooth, Engine Control Units, RF, and GPS. 

The Scenario of Telematics 

The term "telematics" is a combination of the terms "telecommunication" and "informatics," which refers to the processing of particular information using computer technology.

Recent advancements in wireless technology and IoT gadgets have revolutionised telematics systems, particularly in the transportation sector. 

Telematics is dependent on the information gathered by the vehicle's gadget. It can be a GPS tracker or another information-gathering gadget. According to a consumer survey conducted in 2019, between 30 and 40 percent of customers felt at ease giving insurers access to their driving and location history. In 2020, this proportion will increase to 50%. 

A Fortune Business Insights report estimates that more than 100M telematics units were in use worldwide just four years ago, and it predicts that the market for fleet telematics software, hardware, and services will grow from its current size of USD 72.78 billion to USD 213.67 billion by 2029. 

What impact does telematics have on the auto insurance sector? 

Usage-based insurance 

Usage-based insurance benefits insurers, clients, and society in numerous ways. 

For instance, a telematics device gathers information regarding a customer's driving habits and usage. It can offer clients lower rates as compensation if it notices safe driving behavior. By more closely relating insurance prices to actual individual usage, insurers can more correctly and openly set premiums, which frequently results in satisfied customers. 

Driving more safely and covering fewer miles reduces accidents and particular vehicle emissions, which benefits society. Young drivers may even receive quick feedback on their driving style from the driving insights to assist them to develop safer driving practices. Elderly people would be

able to monitor how their driving habits are changing thanks to this information. 

Customer Interaction 

By deepening your understanding of your clients, you can categorise them more efficiently and provide them with customised automobile insurance plans that are exactly suited to their needs. Your goods must be personalised if you want to give exceptional customer engagement and experiences. Data analysis can be used to develop a comprehensive picture of the consumer, which is necessary for personalised offerings. 

Moreover, telematics systems frequently result in ongoing client interaction with the carrier via an application or other devices to monitor their usage. Rewards and point scoring are two gamification aspects that draw attention and help prevent risky driving. 

Analysing Data 

The rise of smartphone and device-based telematics technologies has allowed insurance companies to get a pretty fair overview of the on-road driving habits of their clients. This data can be used by insurers individually or collectively to learn more about how motorists behave at particular times of the day or even when operating a particular type of vehicle. 

At the same time, insurers have a vast amount of data regarding the behavior of their clients, enabling them to pinpoint groups with low risk. This offers a potent tool to determine whether a customer is valuable enough to keep. 

Reduce Expenses 

Since most people always have their smartphones with them, they have evolved into a valuable tool for insurers because they already have sensors that allow measuring things like speed, distance traveled, or information about the driver like whether the car owner is behind the wheel or the driver's age. 

Comparatively speaking, usage-based insurance that promotes cautious drivers is likely to draw less dangerous clients. Saved drivers are more profitable for insurers because they cut down on claim-related expenses. 

Final thought 

Regardless of your prior driving experience, you can lower your digital car insurance rates if you drive safely and adhere to traffic laws. Thus, telematics technology has a very broad application and can be utilised to increase insurance awareness.

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